CPA Calculator
Calculate cost per acquisition to measure how much you spend to gain each customer or conversion.
Campaign Information
$0.00Cost Per Acquisition
$0.00Total Ad Spend
0Conversions
What Is CPA?
CPA stands for Cost Per Acquisition (also called Cost Per Action). It measures how much you spend on advertising to gain one conversion, such as a sale, signup, or lead.
How to Calculate CPA
The formula is:
CPA = Total Ad Spend รท Number of Conversions
For example, if you spend $2,500 on ads and generate 50 conversions, your CPA is $50.
Why CPA Matters
A lower CPA means you are acquiring customers more efficiently. Comparing CPA to customer lifetime value helps determine whether your advertising is profitable.